Remco Livain: up close and personal

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Marketing News

Digital Marketing is my life and so much happens on the big online marketing tech stage. Some news topics are worth sharing and these have caught my attention in particular. If you work in digital marketing, you will have certainly seen these topics on various (news) sites. In these posts I look at the implications of the daily marketing news, though. I share my honest, personal and professional opinion and explain why this news keeps me up at night.

SmileDirectClub files for bankruptcy

SmileDirectClub files for bankruptcy

The aligner industry is a competitive one. Yet, there are a number of players in the market who have done a fantastic job to raise awareness for the product category. One of the largest players in the market, has been struggling, despite an excessive funding of more than a billion USD.

The Man Behind ChatGPT: Sam Altman's Moment on Capitol Hill

The Man Behind ChatGPT: Sam Altman's Moment on Capitol Hill

Sam Altman, CEO and co-founder of OpenAI, is set to testify before Congress on the risks artificial intelligence poses for society, and what safeguards are needed for the technology. House lawmakers on both sides of the aisle are also expected to hold a dinner with Altman on Monday night.

E-commerce growth normalizes as a percentage of retail sales — but why

E-commerce growth normalizes as a percentage of retail sales — but why

According to trend research from the US Census Bureau, e-commerce sales as a percentage of total retail volume, has slowed down considerably. Why this is a good thing? Enjoy the read.

LinkedIn have decided to stop using their stories feature

LinkedIn have decided to stop using their stories feature

LinkedIn has been around for a long time and gained a lot of popularity. It’s an excellent platform to connect with people who work in the same industry as you do, but also to connect with potential employers and future employees. As it turns out, LinkedIn is not only

Swiss Retail Federation and GANDT collaboration, makes me proud

Swiss Retail Federation and GANDT collaboration, makes me proud

Hi, guys, I hope you’re doing great and you have gotten off to a fantastic start this week. I know I have, we have just recently announced our nice collaboration with Swiss Retail Federation [https://www.swiss-retail.ch]. To me personally, this is a bit of a highlight for

Twitter launch is premium Twitter blue subscription in Australia and Canada

Twitter launch is premium Twitter blue subscription in Australia and Canada

https://blog.twitter.com/en_us/topics/company/2021/introducing-twitter-blue.html Twitter is the first of the major social media platforms to launch a subscription-based model. It’s users are able to use a number of new features that are only available to premium users. For a small fee it

Facebook bans all news in Australia – that is a big deal | Opinion piece

Facebook bans all news in Australia – that is a big deal | Opinion piece

The largest social media platform in the world, has decided to block news sites from publishing posts to their user’s walls. The Australian government would like to pass a law, that forces networks (like Facebook) to pay for the distribution of content. Facebook does not agree with this. The