Growth Isn’t a Department — It’s a System
If your sales and marketing teams are working hard but the results aren’t compounding, the issue might not be effort. It might be that you’re treating growth like a function, not like a system.
Marketing
What to Ask Your Head of Sales (That You’re Probably Not Asking)
Sales isn’t just about revenue. It’s about rhythm, visibility, and alignment. And if you're only looking at the top-line number, you're missing the early signs of success—or failure.
Marketing Is Not the Problem. Alignment Is.
Most companies don’t have a marketing problem. They have an alignment problem—and it shows up in finger-pointing, unclear KPIs, and growth plans that sound good but never stick.
Marketing Is Not Dead—You’re Just Doing It Wrong
Marketing has quietly become one of the most misunderstood disciplines in modern business. While everyone talks about content and automation, very few actually do it well. Here’s what that means—and why real marketing still matters more than ever.
Blogging from Your Notes App: My Deep Dive into Quotion
Quotion turns your Apple Notes into a live blog, making publishing as simple as writing a note. In this deep dive, I explore how it works, why it’s worth your time, and what makes it one of the most refreshingly minimal tools I’ve used in years.
Why you should think twice about running a Valentine's Day Promotion, at all
Why I believe you should probably not be running a Valentine's Day promotion at all, and think twice about the structure of your campaign calendar this year.
The Future of Marketing in the Age of AI — what happens when all traffic evaporates
The future of marketing? It's all about AI, structured data, short-form videos, and new ad formats. Plus, as Google and Amazon reshape the retail market, D2C marketers should brace for change. Keep learning, exploring, and sharing!