Remco Livain: up close and personal

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Remco Livain

Remco Livain

Why I am not excited about the latest Instagram update

Why I am not excited about the latest Instagram update

Instagram is one of the social network I thoroughly enjoy using and browsing regularly. It has given me a whole new perspective on what the world looks like – when your sole attention is focused on one little non-scalable square. As a hobby photographer, I have come to love the full

Facebook gives Blogging a shot once again

Facebook gives Blogging a shot once again

The evolution of user generated content does not always coincide with the evolution of the tools that we use to spread our messages. With the variety of networks out there on which you can share your thoughts, messages and or impressions of an event – it get’s quite hard sometimes

How Juventus are leading the way for Football Clubs on Social Media

How Juventus are leading the way for Football Clubs on Social Media

We play published a strong article on how European Football Clubs – especially Juventus in this particular case – are using social media to engage with their fans. Juventus have a long history of Italian and international football and a strong following. The “old ladies’ fans” are very dedicated to their club

Your company needs to be authentic

Your company needs to be authentic

I read an interesting article on Techcrunch this morning, regarding the success of companies and start-ups. The main statement is that successful companies are genuinely authentic in the way they present themselves.If is important to understand that if you are trying to be something that you are not, your

Beautiful, the Mondaine Helvetica 1 smart watch

Beautiful, the Mondaine Helvetica 1 smart watch

The big hype about smart watches has still not really hit us yet, and although Apple brought a nice little gadget to the market not everyone is convinced that this is thé absolute must have item this summer. And who can blame them? Smart watches and other wearables are selling

Tour de Suisse – my summer passion

Tour de Suisse – my summer passion

Great weather, being outside, a slight breeze, beautiful Swiss nature and surroundings, doing sports with friends in good company what else could I want? Nothing much really! I really love my newly found sports activity. A colleague of mine started training for a Triathlon a few months ago and got

Project Unleash 12 in Zürich

Project Unleash 12 in Zürich

As of the first of February 2015 I joined the Unleash 12 [http://www.unleash12.com/] team lead by Christian Dietsche & Daniel B. de Roos – as Chief Marketing Officer. Unleash 12 AG is a sports marketing company from Switzerland founded 2012 in Luzern. Through deep integrations with some of