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Remco Livain

Remco Livain

📍 Zürich, Switzerland

The High-Stakes Art of Selling a Smile

Marketing dental and beauty clinics is a high-wire act. It’s where "selling the dream" meets strict medical law. From Google’s rigid rules to Meta’s sensitivity, I’m sharing how I navigate the legal minefield to build trust and grow global brands.

The "Maintenance Trap" and the Project-Driven Future

Stop drowning in "internal maintenance." 7/10 employees provide zero new value because they’re stuck in the maintenance trap. Learn why the project-driven model is the future of marketing and business growth.

The Surgeon’s Hands vs. The Corporate Shield

Practitioner vs. Platform: Does a unified brand build trust or kill it? Discover the 'infrastructure trap' in clinic consolidation and how to scale without losing the human touch.

The "Anti-Hallucination" Audit

AI is a brilliant assistant, but it’s a terrible biographer. I’m sharing my blueprint for using NotebookLM’s deep research to ‘hallucination-proof’ my digital twin—ensuring that when I use Gemini, it’s grounded in 100% facts, not creative fiction.

On the Road Again: Being a Tourist in My Own Backyard

Airport goodbyes, babyccinos, and being a tourist in my own backyard. 🇳🇱 I’m back in Rotterdam this week for work, testing out a hotel that’s basically a world-class gym with rooms attached. Read more on why I’m switching up my stay every time I visit the city.

The Digital Junk Drawer vs. The Intelligent Library

From Mem's tidy lists to Google’s "beautiful mess," I’m rethinking how I store my life. Is context more important than formatting? Between Gemini's deep integration and the Apple ecosystem, I’ve officially ditched ChatGPT. Here’s why I’m betting on the "Digital Junk Drawer."

The High of the Stage

From dental clinics to global beauty brands, the question is always the same: What do people actually need right now? Hint: It’s not more theory. My message is clear—stay close to the market, stay close to the customer, and focus on the practical over the trendy. Here's why.

Oops, I Did It Again… (The 15km Comeback)

From a 15km treadmill comeback to midnight laundry after a bed-wetting incident—life has a funny way of humbling you. I set out to prove I still had the stamina for a sub-2-hour half marathon, but I ended up learning a different lesson about grit, recovery, and the reality of "rest."

The apple–google compromise

If Apple really deepens its partnership with Google for Siri, it might finally solve a productivity tension many of us live with every day.