The Illusion of Plenty: Why Focus is the Key to Success and Happiness

Embrace focus over diversity in your professional pursuits. As Robert Greene wisely said, it's about mining a rich vein deeper rather than skipping between shallow mines. Success and fulfillment lie in depth, not extensity.

The Illusion of Plenty: Why Focus is the Key to Success and Happiness
Photo by Towfiqu barbhuiya / Unsplash

Some say that variety is the spice of life, but in business, an abundance of options can be overwhelming and distracting. A wealth of opportunities might seem like a treasure trove on the surface, but without the focus to utilize them correctly, they are essentially worthless.

I am often reminded of a powerful quote by Robert Greene: "You gain more by finding a rich mine and mining it deeper, than by flitting from one shallow mine to another—intensity defeats extensity every time...As Schopenhauer wrote, 'Intellect is a magnitude of intensity, not a magnitude of extensity.'" This nugget of wisdom resonates deeply with me, and I've found it instrumental in my professional life.

Choosing Depth Over Breadth

As a seasoned professional with a broad skillset, I frequently encounter the question, "Why don’t you found more companies or try to sell products online?" I possess the necessary skills and have access to a competent team. However, my passion lies in facilitating others to devise sustainable solutions for their challenges. The satisfaction derived from being a trusted partner, a respected advisor, and a confidant is unparalleled.

In my view, success is not merely about extending your reach; it's about intensifying your focus. My consultancy, GANDT Ventures, is a reflection of this belief.

Mining Deeper: A Commitment to Excellence

Yes, it's true that I regularly explore new avenues, capitalizing on the skills and talents within and surrounding my team. Nevertheless, my primary focus remains on enhancing the expertise and tools that have made GANDT successful. This deep dive approach is not about expanding exponentially; it's about unearthing valuable insights and solutions that can truly make a difference.

The deeper we delve, the more 'gold' we uncover. This metaphorical gold is not just financial growth, but also the consolidation of our company, the strengthening of our skills, and the deepening of our impact. And the results are evident - our growth rates are promising and our business is more robust than ever.

In essence, the key to long-lasting success and fulfillment lies not in scattering your efforts thinly over multiple ventures, but in focusing your energy and resources on one endeavor, and mastering it. Extensity might give you breadth, but only intensity will provide you with depth - and it's the depth that truly counts.